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Jasmine is one of the most prevalent flowers in modern fragrances. The tiny white bloom seems unassuming at a glance, but it actually boasts a sensual, sweet perfume, hence why it’s used so frequently. And whether you consider yourself a devout floral fragrance user or not, chances are it plays an integral role in some of your favorites. So in celebration of the small-but-mighty flower, we’re rounding up 12 of the best jasmine perfumes on the market. We’ve included classic floral options, offbeat niche scents, designer drops, and drugstore picks that prove fragrance doesn’t need to cost the world.
So keep scrolling for jasmine-focused scents to suit all different perfume personalities.
Best Overall: Byredo Flowerhead Eau de Parfum
Flowerhead is a bold blend of jasmine, Sicilian lemon, and lingonberry that feels unique but still carries mass olfactive appeal. It’s musky and sweet, but the addition of citrus gives it a zingy twist. You’d be hard-pressed to find someone who doesn’t love it (us included).
Best Budget: Demeter Jasmine
This single-note scent is simple but amazing. It harnesses all the sweet, seductive qualities of pure jasmine but still feels light and wearable. While we think it’s great as is, you can create a fragrance that’s uniquely you by layering it with other Demeter colognes.
Best Classic: Gucci Bloom
Gucci Bloom was actually the first fragrance created under the creative direction of Alessandro Michele, and it shows. Designed to transport its wearer to a wild, dream-like garden setting, it features notes of Rangoon creeper, jasmine bud, and tuberose for a true floral you’ll want to wear forever. The baby pink lacquered vessel is a nice touch, too.
Best Spicy: Amouage Ashore
Ashore is the olfactive interpretation of high summer where the desert meets the coastline. It opens up with spicy notes of pink pepper, turmeric, and cardamom, but as it dries down a heart of jasmine sambac, rose and sandalwood makes itself known. It’s undeniably floral at the core but has a warm, spicy quality about it sure to get you compliments.
Best Sweet: Christian Dior Jasmin Des Anges
If the height of summer in Southern France had a signature scent, it would absolutely be Jasmin Des Anges from Christian Dior. Inspired by the famous stretch of coastline, it features rich notes of jasmine and honeyed apricot giving it a creamy, fruity quality.
Best Everyday: Jo Malone White Jasmine & Mint Cologne
Few fragrance houses have nailed white florals quite like Jo Malone, and this delicious mix of mint, heirloom jasmine, and maté is no exception. It’s fresh and luminous like an English garden at dawn where the dewdrops still cling to tiny white flowers. The zingy mint cuts through the sweetness, too, keeping things crisp instead of cloying.
Best Modern Floral: Le Labo Jasmin 17 eau de parfum
Designed as a contemporary counterpart for traditional white floral scents, Le Labo’s Jasmin 17 is equal parts feminine and sensual. It’s a short, memorable mix of jasmine, musk, sandalwood, and vanilla, giving it a rich, skin-like finish as it wears. This is a scent that will linger on your sweater.
Best Sophisticated: Aerin Ikat Jasmine
Aerin’s Jasmin-centered redolence actually features two different forms of the flower: jasmine sambac and jasmine Egypt infusion. The two strong white perfumes are enhanced by the inclusion of tuberose and honeysuckle, making for a fragrance that’s sophisticated and rich but somewhat understated.
Best Nighttime: Diptyque Olene Eau de Toilette
Diptyque rarely miss a beat, and Olene is quite possibly one of the most delicious white florals we’ve ever had the pleasure of smelling. Inspired by the Venetian Gardens, it pairs sweet jasmine with soft wisteria and bright, juicy honeysuckle for a scent that’s rich and memorable.
Best Niche: DS & Durga Jazmin Yucatan
If you want your fragrance to feel like a permanent vacation, look no further than the latest offering from DS & Durga. Jazmin Yucatan is juicy and fresh, made up of off-beaut notes like water, passionflower, snake plant, jasmine, and clove. We can’t get off the grid and explore the Yucatan peninsula, but we can close our eyes and pretend through this scent alone.
Best Fresh: Lancôme Idôle Eau de Parfum
Fun fact: Idôle actually boasts the world’s thinnest fragrance bottle, but that has no effect whatsoever on the large-scale scent inside. Sophisticated and modern, it’s a safe choice for all those who appreciate a subtle floral, thanks to the inclusion of jasmine, rose essence, and chypre accord.
Best True Floral: Viktor & Rolf Flowerbomb Eau de Parfum
True floral fragrance fans will be well-versed in the classic that is Flowerbomb. One of the most iconic scents ever, it’s a sweet, feminine blend of jasmine, rose, patchouli, and vanilla. It’s a fragrance that’s memorable and distinctive, so it makes a great signature.
Fragrance is no doubt a personal choice, but as far as jasmine-forward scents go, team Byrdie can’t stop spritzing Byredo Flowerhead (view at Selfridges & Co), DS & Durga Jazmin Yucatan (view at Nordstrom), and Le Labo Jasmin 17 eau de parfum (view at Nordstrom). We love Flowerhead for taking a true floral and giving it an edge, Jazmin Yucatan for bottling up the scent of a tropical holiday, and Jasmin 17 for being the sweet, sensual, anti-floral floral of our dreams.
What to Look for in a Jasmine-Centered Fragrance
What Scents Are You Drawn to?
Jasmine is obviously a floral note in fragrance, but that doesn’t mean it’s found exclusively in the “floral” fragrance category. According to Nick Smart, Director of Libertine Parfumerie and CEO of Agence de Parfum, jasmine adds a “vibrant, crémant/sparkling note to fragrances”. But it’s important to consider the different types of jasmine, as they offer different olfactive qualities: “Egyptian jasmine and Madagascan jasmine add a green, vegetal under notes to the aforementioned, and Indian sambac creamier, sweeter waxier notes, not unlike Gardenia,” explains Smart.
If you’re after a start point or trying to purchase a fragrance online, Smart has shared his three favorite jasmine scents for you to consider: Trudon Elae and Amouage Ashore.
How to Properly Test a Fragrance
The best way to trial a fragrance is to actually wear it for a day and see how it develops on your skin (pandemic permitting). Smart suggests choosing a few front runners, spraying one on each wrist and a third on the inner elbow. Smart explains you should allow at least 30 minutes for the notes to open up, and in this timeframe, you’ll realize what works and what doesn't.
Why Trust Byrdie?
When it comes to the team Byrdie fragrance wardrobe, the limit does not exist. Essentially it’s Emily Algar's job to constantly spritz fragrance, so she's pretty confident when it comes to a standout floral note like jasmine. She has also enlisted the help of a fragrance expert to help break down the how and what of this particular flower.
According to our Diversity Pledge, 15% of products in our newly-published market roundups will feature Black-owned and/or Black-founded brands. At the time of publishing, we were not able to find any jasmine perfumes from a Black-owned and/or Black-founded business. If you know of one we should consider, please email us at email@example.com and we will evaluate the product ASAP.