I Tried the Forma Treatment, and My Skin Has Never Looked Better

Firm, elastic skin, here I come.

forma treatment

It'll probably give my readers—and my mother—some comfort to know that when I first heard about Forma, a skincare treatment that touted itself as a "non-surgical facelift," I was only curious in a very removed kind of way. As I close in on another birthday, my skin priorities center firmly on health and prevention. Quite frankly, I don't intend on drastically altering my appearance now or ever.

But I was intrigued enough about the science behind the Forma treatment to meet with the team at Le Jolie Medi Spa, a celebrity-frequented skincare destination in West Hollywood. Forma is one of the team's most popular menu items—and, as I'd soon learn, many of the clients who seek it out are actually fellow 20-somethings.

My own initial misgivings illustrate the fact that it might be a disservice to Forma's capabilities to refer to it solely as a face-lift alternative. While this might be true to a certain extent—particularly for those who are actually hoping to combat wrinkles and sagging skin—really, the treatment might be better described as a noninvasive alternative to injections. For a younger demographic, it's an effective preventative measure as well, with results meant to last for up to six years. After learning all this, I decided to opt in. Keep reading to learn about my Forma experience—and the interesting results—below.

What Is Forma?

What Is Forma?

Forma is a thermal radio frequency treatment that targets fine lines and wrinkles, as well as loose skin.

Forma is a noninvasive thermal skincare treatment that enhances and tightens the skin via deep tissue stimulation: "Forma works by harnessing the power of radio frequency and heat to stimulate the formation of new collagen and improve the skin's overall elasticity for long-lasting results," explains Brian Nourian. "Instead of turning to fillers or traditional plastic surgery methods like face-lifts, Forma couples radio frequency and heat to tighten the jawline, remove nasolabial folds, raise and lift the brow bone area, sculpt cheekbones, and more."

Meet the Expert

Brian Nourian is a co-founder of Le Jolie Medi Spa and a bespoke beauty consultant in L.A. His clients include Delilah Belle Hamlin, Yolanda Hadid, Brandi Glanville, and Jordyn Woods.

Benefits of Forma

  • Increases skin elasticity
  • Tightens skin without surgery
  • Increases collagen production
  • Improves skin firmness
  • Is safe for all skin types
  • Provides long-term results
  • Targets specific areas

In addition to offering the ability to specifically target problem areas and sculpt the face in a customized way, Forma boasts the benefit of no downtime: "If anything, those with sensitive skin may experience some rosiness, but this will diminish within 15 to 20 minutes post-treatment," says Nourian.

To me, the most intriguing element that Forma has to offer is its longevity: With consistent treatments (typically five to six sessions total, administered once a week), younger clients may see results for up to six years, and those with more mature skin might get an entire decade of firmer, younger-looking skin.

How to Prepare for a Forma Treatment

Because Forma is a noninvasive procedure for all skin types, you thankfully don't need to do anything to prepare before receiving the treatment. Like I mentioned earlier, the procedure is pain-free, but it does feel somewhat hot on the skin, sort of like a hot stone massage. If heat makes you uncomfortable, you can ask your esthetician to give you numbing cream to help.

What to Expect During a Forma Treatment

During your Forma treatment, your esthetician will take a heated wand and gently rub it across your skin. As in a typical ultrasound procedure, the esthetician will take a gel and apply it to the face to help the wand glide around the skin smoothly.

While your facialist is performing the procedure, they'll typically target whatever problem areas you'd like to address. Most people tend to focus on the jawline (to help with sagging), forehead wrinkles, crow's-feet around the eyes, nasolabial folds, and any other areas you might find wrinkles or fine lines you want to tackle.

The entire treatment lasts about 30 minutes, so it's a perfect option if you're short on time or you want a quick pick-me-up during lunch.

forma face treatment

 Victoria Hoff


I was officially hooked on Forma when, halfway through my first treatment, my practitioner held up a mirror so that I could compare the sculpted side of my face to the untreated side. The results were subtle yet entirely noticeable—one cheekbone was higher than the other, one brow was slightly lifted, and one nasolabial fold had all but disappeared.

A Doctor Told Me This Treatment Would Give Me Better Skin for 10 Years


I went on to get a total of six Forma treatments, returning to Le Jolie every week or so. Each time, I'd leave with slightly firmer, more awake-looking skin. About halfway through my treatments, others began to take notice, in a "Wow, you're glowing!" type of way.

To me, Forma provided the results I was aiming for: understated, very mildly noticeable, and healthy, as if I've just returned from a magnificently relaxing vacation. It was also exciting to me to get a glimpse into the future of skincare, where medical-grade treatments are more attainable than ever, and payoff doesn't require a needle or knife.

Potential Side Effects

The Forma treatment doesn't have side effects, besides slight redness directly after getting the procedure. (Don't worry, it only lasts for about 15–20 minutes.) And, while rare, you also might have some skin sensitivity and slight swelling for a day or two after.

The Cost

Forma isn't cheap—treatments at Le Jolie start at $600—and you'll probably need to do about six treatments to see long-lasting results, which brings your total to a whopping $3600. I do think if you're looking for a more semipermanent solution to your wrinkles, fine lines, and elasticity loss, it's worth the money to check it out for yourself. But I suspect that in the coming years, these kinds of practices will only become more and more accessible.


After any skincare treatment, it's always good to use gentle cleansers and lay off the exfoliators for a couple of days. You'll also want to put a pause on any tanning treatments or laying out in the sun for a few days, too, as those could possibly cause skin irritation. Makeup is fine to wear 30 minutes after your treatment, and you'll want to make sure to load up on some SPF, too.

The Final Takeaway

The Forma treatment honestly did what it needed to do—I saw visible results after just one session, and things got better and better each time. Yes, it's pricey, but I do think that if you're looking for a noninvasive face-lifting procedure that actually works, it's well worth looking into.

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